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Hulu | We Were the Lucky One

Studio: yU+co

Role:  Designer

Creative Director: Garson Yu
Art Director: James Robertson, Grace Kang

 

Styelframes exploration for We Were the Lucky One(2023). The show follows the Kurc family, a Jewish family living in Radom, Poland, just before the outbreak of the war. When the Nazis invade Poland, the Kurcs are scattered across continents, each member facing their own struggles and challenges to survive.

Concept 1:

This Jewish family runs a tailor shop, so we chose thread as the medium to weave through the entire opening story.

Concept 2:

It's a narrative that blossoms amidst the darkest of circumstances, much like flowers pushing through concrete cracks, defiantly reaching for the light.

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